Why didn't my Instagram scheduled post go out?
There's usually five reasons. Instagram or Facebook had a bad few minutes. The account got rate-limited. The connection expired and needs reconnecting. The platform rejected the post for a content or media rule. Or the scheduled time passed before we could send it. We put the post in the Failed Posts tab with one of five plain reasons and the actual error from the platform, so you can tell straight away whether to hit Retry, edit the post, or reconnect the account.